
Like Netflix, but for business nerds.
Short addictive breakdowns of weirdly profitable and interesting companies.
Take their tactics. Apply them to your business or career. Scale smarter than your competitors.
Archive
A great product doesn't always save you in a competitive market
Li Auto, an EV maker, nailed its target customer persona. They chose to focus on families seeking comfortable and reliable EVs. That focus led to impressive revenue growth and profitability, but the headwinds from competition are blowing strong.
Nick Horob
The best, and most difficult, business model?
Etsy is one of my favorite businesses, but it's also one of the hardest to start. Marketplaces are insanely difficult. And Etsy has some unique challenges around trying to walk the fine line of delivering on their uniqueness to buyers while still offering a ton of value to sellers.
Nick Horob











